Why you might ask?
First, we are much more than a CRM software company. Executives in some of the largest, most respected, best-known financial service companies rely on our software to run their business and provide guidance in addressing industry issues such as the SEC Rule 22c-2 program management.
Second, our MARS application is well-established and well-known in the financial services industry. MARS, with its legendary connotations, is a better reflection of the science and depth of thinking that goes into all of our software solutions. Our company is deeply routed in financial services, which enables us to create products and services with the kind of sound industry architecture and intuitive functionality that the most demanding customers expect.
First, we are much more than a CRM software company. Executives in some of the largest, most respected, best-known financial service companies rely on our software to run their business and provide guidance in addressing industry issues such as the SEC Rule 22c-2 program management.
Second, our MARS application is well-established and well-known in the financial services industry. MARS, with its legendary connotations, is a better reflection of the science and depth of thinking that goes into all of our software solutions. Our company is deeply routed in financial services, which enables us to create products and services with the kind of sound industry architecture and intuitive functionality that the most demanding customers expect.
And finally, MARS is already the name our robust constellation of 22c-2, sales reporting and CRM solutions. Frankly everyone already calls us by that name. A pillar of our corporate culture is listening and learning from our clients – even when it comes to our name.